Our Products
Bethany Alexandra Hair are proud to work with the incredible brand that is Joico, both products and colour line to give our clients the best possible hair care & colour. Scientifically proven to repair and restore the hair from the inside out using cutting edge, patented technology.
A huge range of products and treatments to suit all hair types which treat, colour and style hair in a healthy way.
JOICO LumiShine® Repair+ Colour transforms hair from the inside out with breakthrough ArgiPlex TechnologyTM, delivering healthy-looking, long-lasting color results with up to 2X* more shine + 100% gray coverage.
Peta Approved
Joico is certified by People for the Ethical Treatment of Animals (PETA) as “Animal Test-Free” & “PETA Approved*.” This means that Joico has been verified as not conducting, paying for, or allowing any tests on animals, whether for its products’ ingredients or formulations, or finished products, anywhere in the world.
